Microsoft has launched an AI-powered Bing search engine and Edge browser to improve how the world benefits from the web. Bing and Edge are designed to be an AI copilot for the web, bringing search, browsing and chat into one unified experience that can be invoked from anywhere on the web.
According to CEO Satya Nadella, "AI will fundamentally change every software category, starting with the largest category of all – search." Bing's improved search experience provides more relevant results for simple searches like sports scores, stock prices and weather, as well as a new sidebar that shows more comprehensive answers if desired. The new chat experience is designed to refine complex searches and empower users to get the complete answer they are looking for by asking for more details, clarity and ideas.
The new Bing can also generate content for users, providing inspiration and helping with tasks such as writing an email, creating a vacation itinerary, preparing for a job interview, or creating a quiz. Bing cites all its sources, making it easy to see links to referenced web content.
The Edge browser has also been updated with new AI capabilities and a new look. It includes two new functionalities, Chat and Compose, that allow users to get a summary of a lengthy financial report, compose content such as a LinkedIn post, and update its tone, format, and length. Edge can understand the web page being viewed and adapts accordingly.
In conclusion, Microsoft's all-new AI-powered Bing and Edge aim to empower people to unlock the joy of discovery and harness the world's knowledge. The new tools are designed to deliver better search results, complete answers, a new chat experience, and the ability to generate content, all in a unified experience.