AI-Powered MarTech Startup Pixis Secures $85 Million in Series C1 Funding Round


AI-driven marketing technology startup Pixis has achieved a significant milestone by raising $85 million in its Series C1 funding round, with Touring Capital leading the investment. This funding round also attracted participation from both existing and new investors, including Grupo Carso, General Atlantic, Celesta Capital, and Chiratae Ventures.

Founded in 2017, Pixis has firmly established itself as a leading provider of codeless AI infrastructure solutions tailored to the marketing sector. Its innovative platform has gained traction by offering AI-powered tools and services that streamline marketing operations, drive efficiency, and enhance customer engagement.

Pixis boasts an impressive portfolio of over 200 prominent brands that benefit from its AI-driven solutions. Some notable brands among Pixis' clientele include DHL, Carsome, JOE & THE JUICE, Kavak, HDFC Bank, and many others.

This latest injection of $85 million in funding is expected to empower Pixis in several key areas:

  1. Expansion and Innovation: Pixis can accelerate its expansion plans and invest further in research and development. This will enable the startup to stay at the forefront of AI technology and continue to offer cutting-edge solutions to its growing customer base.

  2. Global Reach: The new funds may facilitate Pixis in expanding its global footprint. As it continues to onboard leading brands and businesses, Pixis can enhance its presence in various international markets.

  3. Enhanced Services: Pixis can further enhance its suite of AI-powered marketing services, providing its clients with even more effective tools to navigate the ever-evolving digital marketing landscape.

  4. Scaling Operations: The increased investment can support Pixis in scaling its operations and team, ensuring that it can continue to meet the demands of its expanding customer base while maintaining the high level of service that has become its hallmark.

Pixis' successful Series C1 funding round is a testament to the growing importance of AI-powered solutions in the marketing sector. With a strong portfolio of clients and a commitment to innovation, Pixis is poised to continue making significant strides in transforming and optimizing marketing strategies for businesses worldwide. The infusion of $85 million in funding is a clear vote of confidence in Pixis' mission to deliver exceptional value to its clients through cutting-edge AI technology.

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