Flying High: How This Startup Plans to Revolutionize the Banking Sector Through FinTech


Falcon, a budding FinTech Infrastructure company co-founded by childhood best friends Priyanka Kanwar and Prabhtej Bhatia, has rapidly gained momentum in the financial technology sector. In just six months since its inception, the company has successfully acquired over 40 enterprise customers, primarily comprising banks and non-banking financial companies (NBFCs), with an annualized gross revenue exceeding $10 million. Falcon's mission is nothing short of ambitious: to become a global giant serving the world's leading financial institutions and surpassing $1 billion in annual revenue.

Falcon's Mission and Services

Falcon's core mission is to provide modernized FinTech infrastructure solutions to financial institutions, enabling them to replace outdated legacy systems and usher in a new era of banking and lending services. Their offerings are built upon cutting-edge technologies like artificial intelligence (AI) and cloud scalability, empowering banks, NBFCs, and tech companies to rapidly develop next-generation solutions, including cards, UPI, lending, and deposit services.

The Genesis of Falcon

Priyanka and Prabhtej's journey into the world of FinTech began during their high school years when they used to carpool together. Their shared passion for entrepreneurship led them to contemplate starting a business together as early as age 15 or 16. Despite their ambitions, their parents advised them to pursue higher education, leading them to separate colleges. Priyanka attended Yale and founded Kite, a business-to-consumer (B2C) and business-to-business (B2B) Software-as-a-Service (SaaS) company with a focus on FinTech. Prabhtej, on the other hand, ventured into various endeavors, including launching a beer brand, sitting on the board of BCCI, and initiating noteworthy FinTech deals. - CNBC reported

The Birth of Falcon

Their paths converged when they both realized the broken lending system in India. Prabhtej's B2C app, Kite Cash, gained traction and touched $20 million in transactions. Other companies started approaching them for their expertise in integrating with banks, which eventually led to the creation of Falcon. The name Falcon, along with Kite, reflects Priyanka's fascination with soaring to greater heights.

Investors and Services

Falcon has garnered support from a diverse group of investors, including Ali Moiz, Vivek Gupta, Faiz Malayakkara, Romeen Seth, James Beshara, Shamir Karkal, and many others. The company offers a "pay-as-you-go" transaction and subscription model, reducing upfront costs for clients and eliminating the need for costly in-house tech resources. Falcon positions itself as a "co-pilot" for its clients' business expansion, offering advanced fraud detection tools, robust KYC, and reporting modules.

Future-Proof Solutions

Falcon commits to delivering industry-first innovations through plug-and-play solutions, pre-programmed white-label apps, secure SDKs, and extensive developer guides. Their goal is to enable banks and lenders to expand their portfolios rapidly by offering cutting-edge products. Falcon aims to simplify program management for financial institutions, allowing them to focus on core business operations.

Falcon's impressive growth in a short span demonstrates its potential to disrupt the financial technology sector. With its visionary co-founders, strong investor backing, and forward-thinking services, Falcon is poised to play a pivotal role in shaping the future of financial services in India and beyond. The company's dedication to democratizing access to financial services and providing innovative solutions positions it as a major player in the ever-evolving FinTech landscape.



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