Parineeti Chopra-Backed Clensta Welcomes Former Mamaearth SVP Ashish Mishra as Cofounder

Personal care startup Clensta has made a strategic move by bringing on board Ashish Mishra, an accomplished professional and former Senior Vice President at Mamaearth. In his new role as Cofounder and Chief Business Officer (CBO) at Clensta, Mishra is set to play a pivotal role in driving the company's growth and expanding its market reach.

Ashish Mishra's Impressive Track Record:

Ashish Mishra's journey to Clensta is marked by his illustrious career and a notable academic background. As an alumnus of IIM Calcutta, Mishra brings a wealth of knowledge and expertise to his new role. During his tenure at Mamaearth, he held key leadership positions, including overseeing general trade, modern trade, HORECA, institutional, international, alternate, and salon businesses. His contributions played a crucial role in Mamaearth's growth as a direct-to-consumer (D2C) unicorn.

Leadership in Diverse Business Domains:

Mishra's extensive experience spans across diverse business domains, making him a versatile addition to Clensta's leadership team. His past roles have encompassed the entire spectrum of the consumer goods industry, from managing traditional retail channels to expanding international markets. His stint as the head of offline and international business at Mamaearth, where he led a team of over 1,500 professionals, underscores his leadership prowess.

Clensta's Strategic Vision:

Clensta, the personal care startup, has set its sights on significant expansion and innovation in the sector. With Mishra stepping in as CBO and Cofounder, the company is well-positioned to achieve its strategic objectives. His expertise in driving growth through various sales channels, including retail and online, aligns perfectly with Clensta's vision for the future.

Key Achievements and Growth Trajectory:

In a move that reflects Clensta's commitment to progress, the company secured $9 million in funding in July. This round was led by TradeCred and co-led by Shaikh Mohammad Ibrahim Abdulaziz Bin Ibrahim Almualla of the UAE Royal Family. The infusion of capital has provided Clensta with the financial impetus needed to accelerate its growth and innovation efforts.

Unlocking Potential in the Personal Care Industry:

As the personal care industry continues to evolve and adapt to changing consumer preferences, Clensta's strategic decision to bring Ashish Mishra on board signifies its determination to unlock new opportunities and deliver innovative solutions to customers.

The appointment of Ashish Mishra as Cofounder and CBO at Clensta represents a significant milestone for the personal care startup. His extensive experience, leadership acumen, and strategic vision make him a valuable asset to the company's growth journey. With a strong foundation and a seasoned leader at the helm, Clensta is well-positioned to make its mark in the competitive personal care industry and drive innovation that meets the evolving needs of consumers worldwide. The future looks promising for Clensta and its mission to redefine personal care.



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